The Professional Football Writers of America (PFWA) announced its awards for the 2010 season May 10, and a Super Bowl-winning quarterback from Green Bay and a long-time observer of the Packers were selected to honors voted upon by the writers who cover each of the 32 NFL clubs.
Packers quarterback Aaron Rodgers, who led the Packers to the Super Bowl XLV title, received the Good Guy Award, given to the NFL player who best helped the media do its’ job. Bob McGinn of the Milwaukee Journal-Sentinel, who has covered the Packers for 32 years, including the last 27 full-time, received the Dick McCann Award, given to a reporter who has made a long and distinguished contribution to pro football through coverage.
Rodgers became the fourth straight quarterback to win the award, and the second straight Super Bowl-winning QB to win as New Orleans’ Drew Brees was selected for the 2009 season.
McGinn, who will be honored during the Pro Football Hall of Fame’s Enshrinement Festival in August, is a five-time winner of the Wisconsin state sportswriter of the year and an author of several books, including the recent “Ultimate Super Bowl Book”.
New York Jets head coach Rex Ryan received the Jack Horrigan Award, given to the person whose qualities and professional style helped the media best do its’ job during the previous season.
Former Tennessee Titans offensive coordinator Mike Heimerdinger, a 16-year NFL veteran who was diagnosed with cancer during the 2010 season, won the George Halas Award, given to a person who overcame the most adversity to succeed last season. Heimerdinger continued working after his diagnosis and did not miss a game. He was fired by the Titans at the end of last season after a change of head coaches.
The Baltimore Ravens’ public relationds staff won the Pete Rozelle Award for the first time. Led by Senior VP/Public & Community Relations Kevin Byrne and Director of Media Relations Chad Steele, the Ravens’ staff won the award given to the club PR staff that consistently strove for excellence in its dealings and relationships with the media.
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